Customer portals need to be deeply integrated with other business systems such as ERP or CRM in order to have the required information available and provide it to the customer in a user-friendly, orderly way. The customer portal’s task is to securely present the information to the client, but the information as such is taken from several other sources. The bigger companies get, the more likely it becomes that a large number of systems need to be integrated. This integration is critical because clients expect a seamless experience when they interact with all systems of a single brand, and they want to be able to perform all the tasks quickly and easily.
To satisfy the customers’ expectations, an architecture based on microservices seems to be the best choice. Instead of operating a single, complex system, you can build and manage a set of services that can interact in a many-faceted way. In that landscape, a CMS’s responsibility is to work as an integration platform - transmit the data securely via APIs and present it to a client on a website or via an app.