Widgets, widgets, widgets!
Of course there are many other arguments for using it, such as
- Designed for the cloud
- 100% Ruby-based platform designed and built for rapid web development
- Easy updates because the SDK is a versioned Ruby gem
- No back-end maintenance: software as a service (SaaS)
- Native CDN support
- On-demand scalability (you won’t run into a brick wall later)
- Cloud-based search indexing (built-in)
- No up-front investments: pay as you go