It was 2001 – the middle of a dot-com bubble burst, when the internet industry was wondering if the Online Marketing Dusseldorf (OMD) fair would even happen. Just a year earlier, the first edition of the event had attracted 63 German exhibitors and over 2,000 attendees, but with the online market’s sudden collapse, perspectives for development were as slim as digital companies’ budgets. However, nothing could stop online advertising’s expansion – even in the crisis year, 30 new exhibitors and 3,400 visitors showed up. By 2008, OMD was already attracting over 400 exhibitors from all over Europe and USA, including giants such as Google, Yahoo and eBay with over 20,000 people in attendance.

© Koelnmesse

To allow for even bigger growth in 2009, the event was rebranded to DMEXCO – Digital Marketing Expo & Conference and moved from Dusseldorf to Cologne. Focused on bringing together industry leaders, marketing and media professionals, and tech pioneers to set the digital agenda, DMEXCO now offers both exhibition and conference space, with 550 speakers on 18 stages in 9 different formats, including debates, seminars and work labs and more than 1000 exhibitors from 40 countries. Every year, over the course of two days, 41,000 people from 95 countries visit DMEXCO.

The 2019 edition of DMEXCO will take place on 11-12 September under the motto: “Trust in you”. Since companies need the trust of users in order to offer successful products and services, and users must be able to trust that companies treat their data responsibly, this year’s edition will emphasize the importance of trust in the further development of the digital economy. Prominent national and international exhibitors returning this year include Facebook, Microsoft, Spotify, AdAlliance, Adobe, FreeWheel, Hybris, Outbrain, SevenOne Media, Spryker, Taboola, Teads, Verizon Media and Xing with addition of newcomers Asana, AT&T, About You, Baidu, Intelligent Apps/Free now (MyTaxi) and Slack.

In 2019, future technologies and innovations will find a new, prominent home in DMEXCO: The Future Park. All visitors who make their way to the Congress Stage will pass this space, as it is located directly at the entrance of Hall 9. Future Park will allow over 150 innovators, visionaries and startups to showcase products and services covering every relevant digital topic of the future - from artificial intelligence and big data to mixed reality, smart technologies, mobility, content management, IoT and blockchain. On one of the two integrated stages, startups can also pitch their innovations in front of a real audience and present cases in the future hub of DMEXCO.

Showcase of innovation and new business ideas in DMEXCO’s Future Park would not be complete without Scrivito - the first serverless JavaScript-based CMS, offering the most reliable, cost-effective and secure CMS solution on the market. With Scrivito, you are able to build a fully functioning website within minutes, without worrying about installation, databases setup, backups, search engine indexing and such time-consuming details as correct header metadata or plugins, as this solution is 100% customizable and scalable. Visit the Scrivito booth next to the startup stage in Hall 9 to find out how a next generation content management system can work for your business. See the presentation, try it yourself or talk to one of Scrivito’s partners: Infopark AG, mdwp, Pinuts media + science, Sevenval Technologies, 3pc, Taktsoft, active value GmbH and long-term client Francotyp-Postalia Holding AG to learn first-hand how this innovative CMS helped them with their digital transformation. You can set up your meeting in advance.

And who knows, maybe you will be the one to win one of three electric scooters IO HAWK Sparrow-Legal? Hand us your business card at the Infopark stand during DMEXCO 2019 to participate in this unique opportunity.